July 7, 2019
Curation and commentary from Marc A. Ross
Reporting from Alexandria, Virginia
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*** FLASH SALE *** $200.00 off all tickets to Brigadoon Sundance 2020.
Your ticket is here.
Simplification + Sustainability, Outdoors, Email, Bike-Friendly Cities, Innovation, Miami
It has been four years since I have gone off to be a full-time, solo-entrepreneur.
Working without a net, this is no dress rehearsal, this is my life.
And I have to say it has been the most difficult, most challenging, most stressful endeavor of my life - full stop.
Having a job is 100 times easier.
Even if you hate your job, it is 100 times easier. From predictable payment schedules to support staff, even access to a closet of office supplies - last week I made a desperate race to Staples to secure copy paper - freaking copy paper!
Such pressure does, however, provide clarity and seeking inspiration for other trailblazers you venerate.
Henry David Thoreau has been a champion of mine for many decades. Civil Disobedience and Walden have equally connected with both sides of my brain.
I have created a ruckus in politics for a long time and enjoy being a contrarian, but I also dream of a simple life in natural surroundings with my amazing wife and a stack of books.
Recently I was perusing HDT quotes and this one hit me like a Carli Lloyd long-range wonder goal.
"Our life is frittered away by detail. Simplify, simplify.”
There it was. Clarity. Reading this quote felt like a warm blanket on a cold winter morning.
Time to simplify.
So how do I do that? I have many interests, skills, and I am prone to tempting distractions and new pursuits. Being a polymath is a blessing and a curse.
But as I said back in February, what got us to seven Brigadoon Sundance gatherings isn’t going to keep us doing seven more.
Time to simplify.
My unique selling proposition is my talent in helping entrepreneurs and thought leaders make better connections and better communications. I am a skilled advisor and connector working at the intersection of globalization, disruption, and politics. Plus nothing else I have done in my life has inspired people to slap a sticker on their pickup truck and send me a photo it.
I am increasing my time, effort, and resources for the Brigadoon project. Other projects and pursuits will be pushed to the side.
Time to simplify.
Brigadoon has been a rewarding experience, opened new doors, connected me with all sorts of professionals, and I believe has a wonderful opportunity to support and engage leaders who want to make a difference in commerce and culture.
So that is the simplification part, and now for the sustainability part.
Going forward, there will be three ways to get involved with Brigadoon:
Brigadoon Events + Workshops: From salon dinners to excursions and multi-day retreats, Brigadoon organizes a number of events in distinctive settings that involve all participants and foster deeper connections. Brigadoon also hosts educational workshops helping global entrepreneurs and thought leaders make better communications and stronger business decisions.
Brigadoon Professional Advisory: Brigadoon provides premium resources, coaching, and year-long experiences to drive new connections and a deeper understanding of the emerging issues shaping commerce and culture. With on-site assessments, thought leader audits or four levels of individual advisory to choose from, Brigadoon is the platform with the strategy and tactics to help you and your team upgrade your competitive advantage in the fast-changing global business environment.
Brigadoon Bespoke Activities: Brigadoon produces private excursions and events, organizes custom lectures and discussions for organizations with subject matter experts on emerging issues shaping commerce and culture, plus leads team building experiences to drive deeper connections designed for peak individual and team growth.
The Brigadoon business model to this point has been flim-flam, to say the least, I am surprised UNC Kenan-Flagler Business School hasn't asked for their MBA back. From launch, this project started with no desire to even having a website, to now producing podcasts on the regular has been a much need professional transformation.
This Brigadoon business model going forward will make sure the salon dinners and gatherings continue but will bring my communications and business strategy advisory practice here, plus adding corporate team building activities and custom, private Brigadoon events for new clients and companies.
As always, I welcome your reaction and thoughts. I probably will not act on many of them and discount those that aren’t fully baked, but I am sure three or four ideas will be sensational and help make Brigadoon an even better Brigadoon.
Thanks for reading and thanks for the support.
Brigadoon has been a rewarding experience and made my life richer, but I sadly must wrap up this rant. I need to run to the store and buy a phone charger.
Brigadoon Events + Workshops
Brigadoon Professional Advisory
Brigadoon Bespoke Activities
FIVE TO READ
2 hours a week outdoors suggested for better health: If you’re looking for simple steps to a healthier mind and body, consider taking those steps outdoors. New research finds that people who spend at least two hours a week in a natural environment — like parks, beaches, woodlands or urban green spaces — are more likely to have better physical health and psychological well-being than those who do not venture into the great outdoors. https://wapo.st/2FYjeSx
Why email is still the best way to reach customers: In fact, according to a McKinsey & Co study, email marketing is still 40 times more effective at reaching your target consumer, than Twitter or Facebook. http://bit.ly/2FWwbMI
The 20 most bike-friendly cities on the planet, ranked http://bit.ly/2FTgJRt
When pirates studied Euclid: How did the sailors of early modern Europe learn to traverse the world’s seas? By going to school and doing maths problems. http://bit.ly/2FVu2AD
The new rules of innovation: From co-creation and cultivation of a social community for ideas, to empowering an entire business to work on new product development, brands need to open up if they want to stay ahead of the innovation curve. http://bit.ly/2FWwjfa
Episode 23: Our advice to you is after this is done, vacate Miami: Recorded at the Georgetown Waterfront Park in Washington, DC, a conversation between Marc Ross and Brendan Kownacki recapping and analyzing the first two-night Democratic presidential primary debate from Miami, Florida. The conversation explores who won, who lost, who is in, and who is out. Plus, Marc and Brendan discuss where the campaigns go from here, impact on fundraising and polling, plus how this first debate will impact the general election in key states like Michigan. http://bit.ly/2FThyK3
Brigadoon Annapolis 2019 | Salon Dinner + Sailing
September 12-13 | 25% tickets sold
Brigadoon Los Angeles 2019 | Salon Dinner
September 26 | 25% tickets sold
Brigadoon Detroit 2019 | Salon Dinner + Tour
October 3-4 | 50% tickets sold
Brigadoon Cincinnati 2019 | Salon Dinner
October 24 | 25% tickets sold
Brigadoon Remote 2019 | Scotland
November 11-15 | 50% tickets sold
Brigadoon Sundance 2020
February 23-25 | 10% tickets sold
More details and tickets - here.
Enjoy the ride + plan accordingly.
Marc A. Ross is an advisor and connector working at the intersection of globalization, disruption, and politics. Ross specializes in helping entrepreneurs and thought leaders make better connections and better communications. He is the founder of Brigadoon.