Mitch Potter: Should we go all-in on Sidewalk Labs, or click no to ‘Googleville’?

"So, Toronto, one question: How much of our fair city should we let Google gobble up in its epic quest to make Canada’s largest city the smartest in the world? None of it? Some of it? Or should we take the plunge and let Google and friends have everything they want, up to and including the takeover of vast swaths of prime Toronto waterfront outlined Monday by the digital giant’s sister company, Sidewalk Labs."

Full column - here.

Marc Ross

Based in Washington, DC, I specialize in thought leader communications and global public policy for public affairs professionals working at the intersection of globalization, disruption, and politics.

Clients hire me to ghostwrite, engage influencer networks, manage media relations, produce events, audit their communications infrastructure, consult on hiring, provide issue briefs and news generating talking points, as well as manage end to end communications projects where I assume a role of project leader and general contractor.

I work independently but provided access to a substantial global network of collaborators with expertise in websites, graphic design, audio, video, polling, data analytics, and research.

Using the latest tactics of an American political campaign with expertise shaped by being a practitioner of global business communications, I help clients tell their story and build trusted relationships with all necessary stakeholders.

Successful communications are all about STOCK = strategy, tactics, organization, consistency, and know-how.