Ada Polla - Guest Post: Brigadoon 2019

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I am sitting in Salt Lake City airport with a breathtaking view of the snowy mountains, and a heart and head filled with the knowledge, connections, experiences of Brigadoon 2019, which took place over the last three days. When people ask me to describe Brigadoon, I respond with “it’s a conference on thinking.” The speakers are varied and non-industry specific, and the topics range from policy to personal development and everything in between.

As I continue to process everything I learned, here are some of the concepts swirling around in my brain.

From Marc Ross, Founder of Brigadoon.

Replace FOMO (Fear of Missing Out) with JOMO (Joy of Missing Out). Meaning, it’s ok to do your thing, to take time off, to disconnect. It’s ok to say “no.”

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Marc Ross

Based in Washington, DC, I specialize in thought leader communications and global public policy for public affairs professionals working at the intersection of globalization, disruption, and politics.

Clients hire me to ghostwrite, engage influencer networks, manage media relations, produce events, audit their communications infrastructure, consult on hiring, provide issue briefs and news generating talking points, as well as manage end to end communications projects where I assume a role of project leader and general contractor.

I work independently but provided access to a substantial global network of collaborators with expertise in websites, graphic design, audio, video, polling, data analytics, and research.

Using the latest tactics of an American political campaign with expertise shaped by being a practitioner of global business communications, I help clients tell their story and build trusted relationships with all necessary stakeholders.

Successful communications are all about STOCK = strategy, tactics, organization, consistency, and know-how.

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